LinkedIn Groups are packed full of power to allow individuals like you and me to get the message about our companies, products and brands in front of other individuals that we are not (yet) connected with. But there's a bit of a science to it.
How to use content exercises to help form your content strategy Going round-robin, stating our name, title, company, biggest content challenge, and something that makes us unique seems a bit ordinary if put in a room where introductions need to be made. But why do this exercise when there are nearly 50 people in a … Continue reading Creating content from an ice breaker
"Wait, you're tweeting about an event, AND you're getting paid for it? This is a common question from friends and family when they learn that I occasionally live tweet events for my full-time job. To avoid getting into the nitty-gritty details, I respond with "Yes, that's part of my job." Truthfully, I do live tweet … Continue reading Benefits of Live Tweeting for Business and Individuals